IT careers of new age have become increasingly popular, providing a gateway for individuals from diverse educational backgrounds to enter the field. Remarkably, entry into these dynamic sectors does not necessarily require an IT-specific degree. Anyone with a bachelor’s degree and basic analytical abilities regardless of their mathematical background can explore these emerging areas. Students skilled in Marketing, Writing and Design now have opportunities to pursue cutting-edge careers in Digital Marketing, SEO, and UI/UX Design. Additionally, many Universities now offer these specialized courses online, allowing students to enhance their skill set alongside their studies. For instance, IIT Madras offers free online AI courses to students currently pursuing their graduation or postgraduation. These IT careers provide job satisfaction and are highly paying.
Programming
Contents
Programming involves two main areas: hardcore coding and front-end development. Hardcore coding includes roles like Full Stack Developer which is usually done by engineers. However, graduates with a Bachelor in Computer Application (BCA) or non-engineers with a Math background can also learn programming. Front-end developers are responsible for designing and implementing the user interface and user experience of websites and web applications. They use technologies like HTML, CSS, and JavaScript to create visually appealing and interactive interfaces that engage users. Becoming a front-end developer doesn’t require an engineering degree and any graduate can learn the necessary skills like web development in 6 months to 1-year period.
Content Marketing
Content marketing career in India is rewarding for those with excellent writing skills, creativity and strategy. UI/UX Designing: A career in UI/UX design involves creating user-friendly interfaces and experiences for digital products such as websites and mobile apps. Professionals in this field collaborate with stakeholders, conduct user research, and design interfaces that prioritize usability and aesthetics to enhance the overall user experience. To pursue a career in UI/UX in India one needs to gain skills through formal education or specialized online courses. One needs to build a strong portfolio with internships, freelance projects, and personal work. SECTION II 12 TOP CAREERS TO FOLLOW According to a report by McKinsey, up to 15% of the global workforce, or nearly 400 million workers, may be displaced by AI by 2030. This role involves crafting compelling content to draw and keep customers and boost business. The rise in digital content has opened doors for content marketers in e-commerce, media, advertising, and corporate communications. While no specific educational background is necessary, essential skills include idea generation, creativity, and meticulousness.
Search Engine Optimization (SEO)
In India, a career in Search Engine Optimization (SEO) involves specialized strategies to enhance website visibility and rank higher on search engine result pages. SEO professionals are in high demand across various industries, tasked with Keyword Research, Optimizing Web Content, and improving user engagement to drive organic traffic. This role requires a deep understanding of search engine algorithms, analytics, and trends in digital marketing. This domain is open for anyone who is interested in the domain and students after Class XII can directly learn the skill from online platform like Google Courses, Upgrad etc. In addition to the courses, one needs to gain hands on practical experience in SEO domain.
Artificial Intelligence/ Machine Learning Jobs
AI/ML roles involve applying a combination of Mathematics, Statistics, and programming to develop algorithms and models that enable machines to learn from data and make predictions or decisions autonomously. These professionals analyze data, build and train machine learning models, and deploy them in various applications across industries to solve complex problems and improve efficiency. These courses can be pursued either as part of a degree program or independently through platforms like Upgrad, Great Learning, and others, providing flexibility and accessibility to learners.
UI/UX Designing
A career in UI/UX design involves creating user-friendly interfaces and experiences for digital products such as websites and mobile apps. Professionals in this field collaborate with stakeholders, conduct user research, and design interfaces that prioritize usability and aesthetics to enhance the overall user experience. To pursue a career in UI/UX in India one needs to gain skills through formal education or specialized online courses. One needs to build a strong portfolio with internships, freelance projects, and personal work.
Digital Marketing
In India, a career in Digital Marketing offers a dynamic landscape for individuals keen on leveraging online platforms to drive brand awareness and sales. This field caters to the growing digital consumption and the essential need for a digital presence across sectors. Digital Marketing roles include digital campaign strategists who run digital marketing campaigns on social media platforms like Meta, Google, etc. It requires no background in engineering and any graduate can learn the skills on online platforms.
According to a report by McKinsey, up to 15% of the global workforce, or nearly 400 million workers, may be displaced by AI by 2030. AI is here to stay. Better start working along with it instead of rebuffing it.
